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The Graff Sapphire and Diamond Beaded Tassel Secret Watch.


Ruby, sapphire and diamond timepieces from Graff's Classic Butterfly Watch collection.


2014's $55 million Hallucination ladies watch, set with more than than 110 carats of fancy colored diamonds.
  Graff follows up 2014 debut in Basel with sapphire and diamond watch


March 30, 2015


After debuting at the Baselworld trade show in Switzerland in 2014 with the $55 million "Hallucination" ladies watch, which featured no less than 110 carats of fancy colored diamonds, at this year's show the company unveiled the Graff Sapphire and Diamond Beaded Tassel Secret Watch.

The diamond and sapphire watch, which actually is two diamond brooches connected by tassles of sapphires, includes 330 carats of sapphires and 40 carats of diamonds. One of its tassel groupings features a pave-set diamond watch face suspended from a platinum chain.

The piece can be worn three ways: as a single item of jewelry, as individual brooches, or as a single brooch with a tassel.

Also featured in Basel was the new Graff Classic Butterfly watch collection. Every watch is set with four pear-shaped diamonds or colored gemstones, tracing the outline of an exquisite butterfly resting upon the 26-millimeter face.

The gemstone versions of the watch are highlighted by butterflies created from sapphires, rubies or emeralds.

The 2015 offering may still have seemed to some as an anti-climax, after the exhibiting of the Hallucination watch a year earlier. It was created from more varieties of fancy colored diamonds than almost have ever been seen in a single item of jewelry. Their colors included Fancy Vivid Yellow, Fancy Intense Pink, Fancy Intense Blue, Fancy Light Pink, Fancy Light Gray Blue, Fancy Intense Blue, Fancy Green and Fancy Orange.

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